Optional thumbnails are lazy candidates; navigation works without heavy menu scripts.
M2 Global Shell Studio
Create usable header, menu, mobile, and footer starter records.
Pick a design-direction shell, inspect the desktop/mobile/footer preview, then create the matching Payload starter records. Humans get visual prompts; agents get structured presets and predictable fields.
Editors can choose a direction from desktop, mobile, and footer previews before touching records.
Labels, hierarchy, images, NAP, opening hours, CTAs, social links, and legal routes all have a home.
Manual for deterministic review now; opening-hours-driven green dot remains the production target.

Recommended / Conversion
Recommended Conversion Shell
Fast commercial header and footer system for the recommended route: status, contact, booking, and clear kitchen browsing.
Best first client review when speed, clarity, local trust, and conversion need to be obvious immediately.1 Global Shell, 1 Primary Menu, 1 Mobile Menu, 1 Footer Menu, legal links, social links, CTAs, showroom status, QA notes.
- Open-status utility bar
- Logo left with strapline
- Primary links plus booking CTA
- Optional compact visual menu
- Drawer under 900px
- Sticky Call / Directions / Book actions
- 44px tap targets
- No heavy menu JavaScript
- Contact-rich footer
- Service area links
- Social links
- Legal links



D1 Editorial Luxury
D1 Editorial Luxury Shell
Editorial, image-led navigation for luxury browsing, with quiet CTAs and visually rich style/project prompts.
Design-led clients who need the site to feel aspirational, calm, and premium before they are asked to convert.1 Global Shell, 1 Primary Menu, 1 Mobile Menu, 1 Footer Menu, legal links, social links, CTAs, showroom status, QA notes.
- Spacious logo and nav
- Visual mega menu
- Style and project thumbnails
- Subtle booking CTA
- Image-light drawer
- Top styles first
- Optional thumbnail strip
- CTA pinned inside drawer
- Minimal editorial footer
- Social links as brand proof
- Journal/project routes
- Legal links

D2 Architectural Detail
D2 Architectural Detail Shell
Structured technical navigation for projects, specifications, worktops, installation, and proof-led decision making.
Clients where detail quality, materials, installation confidence, and project proof are the key sales argument.1 Global Shell, 1 Primary Menu, 1 Mobile Menu, 1 Footer Menu, legal links, social links, CTAs, showroom status, QA notes.
- Grid-led or sidebar nav
- Specification categories
- Project evidence routes
- Precise CTA placement
- Top compact bar
- Structured drawer
- Project/spec links first
- Booking CTA below proof links
- Proof-heavy footer
- Accreditations
- Technical categories
- Contact and legal links

D3 Warm Showroom
D3 Warm Showroom Shell
Warm local showroom shell with open status, directions, appointment routes, and reassuring service cues.
Independent retailers whose strongest angle is trust, proximity, service, and getting people into the showroom.1 Global Shell, 1 Primary Menu, 1 Mobile Menu, 1 Footer Menu, legal links, social links, CTAs, showroom status, QA notes.
- Green open indicator
- Location and directions cue
- Warm nav labels
- Appointment CTA
- Call and directions actions
- Open/closed visible
- Short labels
- NAP repeated in footer
- Showroom address
- Opening hours
- Directions and social proof
- Local service links

D4 Classical Heritage
D4 Classical Heritage Shell
Balanced heritage shell with centred identity, composed navigation, brochure cue, and substantial directory footer.
Established, premium showrooms where trust, craftsmanship, and calm confidence matter more than aggressive conversion.1 Global Shell, 1 Primary Menu, 1 Mobile Menu, 1 Footer Menu, legal links, social links, CTAs, showroom status, QA notes.
- Centred logo
- Balanced left/right navigation
- Brochure and appointment actions
- Classical footer directory
- Elegant compact menu
- Logo priority
- Booking remains visible
- Footer carries deep discovery
- Directory-style columns
- Craft and collections links
- Social links
- Legal and showroom details